Privacy Policy for Santa Margarita Ranch + Vineyard

Effective Date: September 23, 2026

Last Updated: September 23, 2026

Santa Margarita Ranch + Vineyard (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us through our website at https://www.smrevents.com/ (the “Site”).

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, inquire about our event venues, or communicate with us.

1. Information We Collect

We collect information that identifies, relates to, describes, or can be associated with you (“Personal Information”).

A. Information You Provide directly to Us

  • Inquiry & Contact Forms: When you fill out an event inquiry form, book a tour, or contact us, we collect details such as your full name, email address, phone number, preferred event date, estimated guest count, event type (e.g., wedding, corporate gathering, private party), and any personal messages or notes you submit.

  • Direct Communications: If you contact us via email (hello@smrevents.com), phone, or social media, we collect your contact details and the content of your communication.

B. Information Collected Automatically

When you navigate through our Site, we automatically collect certain technical information via cookies, pixels, and analytics tools:

  • Usage & Device Data: IP address, browser type, operating system, referring URLs, pages visited, time spent on pages, and links clicked.

  • Cookies & Tracking Technologies: Small data files stored on your browser to help us analyze web traffic, optimize site performance, and improve your user experience.

2. How We Use Your Information

We use the information we collect for business and operational purposes, including:

  • Event Planning & Inquiries: Responding to your questions, processing booking requests, scheduling venue tours, and sending event proposals.

  • Communication: Sending confirmation emails, venue updates, marketing communications, and customer service follow-ups.

  • Site Optimization & Analytics: Monitoring site performance, analyzing visitor traffic, and enhancing user experience and site functionality.

  • Legal & Safety Compliance: Complying with legal obligations, resolving disputes, and enforcing our terms and policies.

3. How We Share Your Information

We do not sell, rent, or trade your Personal Information to third parties for commercial profit. We only share information in the following circumstances:

  • Service Providers: We may share information with trusted third-party vendors who assist us in operating our Site and business (e.g., website hosting, CRM and form management, email delivery services, analytics tools like Google Analytics).

  • Affiliated Businesses: We may share inquiry details with our affiliated entities, such as Ancient Peaks Winery, when relevant to fulfilling your event requests (e.g., wine tastings, catering logistics).

  • Legal Requirements: We may disclose your information if required by law, court order, or governmental regulation, or to protect the rights, property, and safety of Santa Margarita Ranch + Vineyard, our guests, or others.

4. Cookies and Web Analytics

Our website uses cookies and similar technologies to collect information about browsing activity over time.

  • Managing Cookies: You can set your web browser to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect the functionality of certain areas on our Site.

  • Google Analytics: We use Google Analytics to better understand visitor traffic. You can learn more about Google's privacy practices or opt out by visiting Google Analytics Opt-out.

5. Third-Party Links

Our Site may contain links to external websites, such as vendor directories, lodging partners, map services, or social media pages (e.g., Instagram, Facebook). We are not responsible for the privacy practices, content, or policies of third-party websites. We encourage you to review the privacy policy of every site you visit.

6. Your Rights & Choices (California Residents)

If you are a California resident, under the California Consumer Privacy Act (CCPA / CPRA), you have specific privacy rights regarding your personal information:

  • Right to Know / Access: You have the right to request information about the categories and specific pieces of personal information we have collected about you.

  • Right to Correct: You may request that we correct inaccurate personal information.

  • Right to Delete: You have the right to request the deletion of your personal information, subject to certain legal exceptions.

  • Right to Opt-Out of Sale/Sharing: We do not sell your personal data. If we engage in cross-context behavioral advertising, you have the right to opt out.

  • Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

To exercise any of these rights, please contact us using the information provided below.

7. Security of Your Information

We implement reasonable administrative, technical, and physical safeguards designed to protect your Personal Information from unauthorized access, disclosure, alteration, or destruction. However, no internet transmission or electronic storage method is 100% secure, and we cannot guarantee absolute security.

8. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. Any changes will be posted on this page with an updated "Last Updated" date at the top. We encourage you to review this policy regularly.

9. Contact Us

If you have questions, comments, or requests regarding this Privacy Policy or our data practices, please reach out to us:

  • Email: hello@smrevents.com

  • Phone: (805) 438-6960 ext. 260

  • Mailing Address:

    Santa Margarita Ranch + Vineyard

    22720 El Camino Real

    Santa Margarita, CA 93453